HomeNewsCosmetic packaging box design

Cosmetic packaging box design

2020-12-11

Under the background of China's vigorous promotion of low-carbon environmental protection and sustainable development, we should improve the existing express packaging of beauty products with the idea of coordinated economic and ecological development. In recent years, sales of skin care products have been among the best in all kinds of beauty products. In this article, the author will use the commercially available skin care product combination as the design object, and choose the cosmetic packaging design mode to elaborate the design concept and design scheme of the beauty express packaging of the beauty goods. This article will introduce the design of the cosmetic packaging box for you.


The first floor of major city malls is full of cosmetics and skin care products. In recent years, an oriental-inspired cosmetic packaging design has swept the battlefield. A number of beauty and skin care products with the concept of [herbal" and [Chinese medicine and Chinese side" quickly won the attention of the domestic group. In the past, when women bought skin care products, it was always difficult to see cosmetic packaging designs with Chinese characters.


Now, this scene is gone forever. With the investment in domestic cosmetic packaging design, more and more domestic cosmetics have entered the first-tier cities. Compared with international brands with simple style, modernism and simple English fonts and solid colors as cosmetic packaging design elements, local brands with oriental temperament have more cultural connotation and confidence, and are more acceptable to domestic consumers. .


This oriental temperament is reflected in the cosmetic packaging design to a considerable extent. Through the analysis of the specific expressions and cases of oriental temperament, it will help us to explore the future development of domestic skin care products and cosmetic packaging design.


And [eye-catching" is sometimes a kind of guidance, requiring cosmetic packaging designers to have a sense of advancement, to stay at the forefront of the market, and to be at the forefront of the times, so as to dominate the psychology of consumers and even enhance the influence of a cosmetic brand and Purchasing power.

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